JOY-DRIVEN FINANCE: GEN Z’S SOFT SAVING STYLE

Joy-Driven Finance: Gen Z’s Soft Saving Style

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success followed an acquainted pattern: earn continuously, save strongly, buy a home, and plan for retired life. But Gen Z is approaching cash with a fresh viewpoint. Rather than focusing exclusively on long-term accumulation, this generation is prioritizing equilibrium, hea

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